Selling Social Media To Your Boss

Win Buy-In and Resources from Senior Business Decision Makers and Potential Clients

What you’ll learn
Shape the business argument
Provide evidence of buyer activity
Convert social media skeptics
Sell social media to B2Bs and B2Cs
Generate leads via social media
Selling social media through search
Selling to social media skeptics
Positioning social media as an asset
Tailoring your pitch to corporate culture
Selling social local mobile campaigns
And much, much more

Requirements

Description
Learn how to sell social media marketing services to senior decision makers even if they don’t use Facebook, Twitter or Linkedin. If you want to sell social media campaigns to clients or convince your boss to use social media. I have sold five and six figure social media consulting contracts to Fortune 100s, Federal Government Agencies, global nonprofits and the US Military. I have a formula for building a business case that anyone, regardless of their digital literacy, can understand and appreciate. In this course, I’ll show you everything you need to know to design and deliver a winning new business pitch or proposal to your CFO. Companies and clients alike are spending more on social media and less on traditional marketing and PR services. Are you shifting your resources as well? Are you winning your share of this exploding new business category? Get the skills you need to build an irrefutable business case for social marketing with even the most skeptical clients. As my decade of experience closing major account business with clients including Boeing, Johnson & Johnson, Toyota, UCLA, the US Dept. of Defense and dozens of small to medium size businesses. You’ll also get an arsenal of exclusive supplemental resources including a social media sales presentation template, articles on selling social media and audio resources with leading industry experts discussing how to sell social media pilot programs, online lead generation, selling social media to senior management, selling social media in the enterprise, selling social media to B2Bs and much more. Get this online social media marketing services course and start closing social media marketing business today. Take this course now, and learn how to sell your social marketing media services.</p>

Who this course is for